Monday, 23 April 2007

Filler copy

You can tell it's a slow news day when the imbecilic filler copy starts to appear, in the form of 'news features', otherwise known as 'knock it out in five minutes then go for your tea break'.

Here's a great example:
'Why do people hate pigeons so much?' ponders the BBC News website.

"... for years pigeons were viewed as a huge asset to man, with lives depending on them during the wars. In ancient times they were revered as companions and they were extensively studied by Charles Darwin for his theory of evolution. In both world wars they were used to carry vital communications and have been credited with saving thousands of lives and honoured by the military."

All it's lacking is a Private Eye-esque 'Ed - will this do?' at the end.

No comments: